Chery Tiggo Cross Production Kicks Off in Malaysia, Marking New Era for Chinese Automaker

Chery, a leading Chinese automobile manufacturer, has officially begun production of its Tiggo Cross model in Malaysia. This move marks a significant milestone for the company as it continues to expand its presence in Southeast Asia. The Tiggo Cross is a compact crossover SUV that has gained popularity globally for its sleek design, advanced features, and affordability. By producing the model in Malaysia, Chery aims to cater to the growing demand for SUVs in the region. The production facility, located in Malaysia, will have an initial annual capacity of 30,000 units, with plans to increase production in the future. The Tiggo Cross will be equipped with a range of advanced features, including a 1.5-liter turbocharged engine, 6-speed dual-clutch transmission, and a suite of safety features. The model will also come with a range of trim levels, offering customers a variety of options to choose from. Chery has partnered with local Malaysian companies to ensure that the production process meets the highest standards of quality and efficiency. The company has also invested heavily in training and developing the local workforce to ensure that they have the necessary skills to produce high-quality vehicles. The launch of the Tiggo Cross in Malaysia is expected to have a positive impact on the local economy, creating new job opportunities and stimulating economic growth. Chery’s expansion in Malaysia is also expected to increase competition in the local automotive market, driving innovation and improving the overall quality of vehicles available to consumers. The company’s decision to produce the Tiggo Cross in Malaysia is a testament to the country’s attractiveness as a manufacturing hub, with its strategic location, skilled workforce, and favorable business environment. Chery’s presence in Malaysia is also expected to contribute to the growth of the country’s automotive industry, which has been identified as a key sector for development. The Tiggo Cross is expected to be priced competitively in the Malaysian market, with prices starting from around RM 100,000. The model will be available at Chery dealerships across the country, with customers able to test drive the vehicle and experience its features firsthand. Chery has also announced plans to introduce new models in Malaysia in the future, including electric and hybrid vehicles. The company is committed to providing customers with a range of options that meet their evolving needs and preferences. With the launch of the Tiggo Cross, Chery is poised to become a major player in the Malaysian automotive market, offering customers a unique blend of quality, affordability, and innovation. The company’s expansion in Malaysia is also expected to have a positive impact on the regional economy, contributing to the growth of the ASEAN automotive industry. As the demand for SUVs continues to grow in Southeast Asia, Chery is well-positioned to capitalize on this trend, with the Tiggo Cross expected to be a top seller in the region. The company’s commitment to quality, innovation, and customer satisfaction is expected to drive its success in Malaysia and beyond. With its strong brand reputation, advanced products, and strategic partnerships, Chery is poised to become a leading player in the global automotive industry.

Source