Onam Festival to Witness 15% Growth in Ad Spends This Year

The Onam festival, a major celebration in Kerala, India, is expected to witness a significant growth in ad spends this year. According to Varghese Chandy, there will be a 15% increase in ad spends during the festival, driven by the rise of digital marketing and e-commerce sales. The festival, which is celebrated over 10 days, is a crucial period for businesses to reach out to their target audience and boost sales. With the increasing popularity of online shopping, companies are shifting their focus to digital marketing, which is expected to drive the growth in ad spends. The use of social media, search engine optimization, and influencer marketing are some of the key strategies that businesses will employ to reach out to their target audience. The growth in ad spends is also expected to be driven by the increasing demand for consumer goods, such as electronics, clothing, and home appliances. The festival is a peak season for retailers, and they are expected to increase their ad spends to attract customers. The digital medium is expected to play a major role in the growth of ad spends, with companies using platforms such as Facebook, Instagram, and Google to reach out to their target audience. The use of data analytics and artificial intelligence will also help businesses to target their audience more effectively. The growth in ad spends is expected to benefit the local economy, with businesses generating significant revenue during the festival. The Onam festival is a major contributor to the state’s economy, and the growth in ad spends is expected to have a positive impact on the local businesses. The festival is also expected to witness a significant increase in e-commerce sales, with companies offering discounts and promotions to attract customers. The growth in e-commerce sales is expected to be driven by the increasing use of smartphones and the internet. The festival is a major opportunity for businesses to increase their sales and revenue, and companies are expected to invest heavily in advertising and marketing. The use of digital marketing is expected to help businesses to reach out to their target audience more effectively, and the growth in ad spends is expected to have a positive impact on the local economy. The Onam festival is a significant event in Kerala, and the growth in ad spends is expected to be a major contributor to the state’s economy. The festival is a peak season for businesses, and companies are expected to increase their ad spends to attract customers. The growth in ad spends is expected to be driven by the increasing demand for consumer goods, and the use of digital marketing is expected to play a major role in the growth of ad spends. The festival is expected to witness a significant increase in e-commerce sales, and companies are expected to offer discounts and promotions to attract customers. The growth in ad spends is expected to benefit the local economy, and the Onam festival is expected to be a major contributor to the state’s economy. The use of data analytics and artificial intelligence will also help businesses to target their audience more effectively, and the growth in ad spends is expected to have a positive impact on the local businesses. The festival is a major opportunity for businesses to increase their sales and revenue, and companies are expected to invest heavily in advertising and marketing. The growth in ad spends is expected to be driven by the increasing popularity of online shopping, and the use of social media, search engine optimization, and influencer marketing are some of the key strategies that businesses will employ to reach out to their target audience.

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