North Carolina Launches New Campaign to Curb Speeding

The North Carolina Department of Transportation has launched a new campaign to crack down on speeding drivers. The campaign, which is called ‘Better Slow Down’, aims to reduce the number of speed-related crashes on the state’s roads. According to the department, speeding is a leading cause of crashes and fatalities in North Carolina. In 2020, there were over 100,000 speed-related crashes in the state, resulting in over 400 fatalities. The campaign will use a combination of education, engineering, and enforcement to reduce speeding. This will include increased police presence on the roads, as well as public awareness campaigns to educate drivers about the dangers of speeding. The department will also be working with local communities to identify and address speeding hotspots. Additionally, the campaign will be using data and technology to track and analyze speeding trends, and to identify areas where enforcement efforts should be focused. The goal of the campaign is to reduce the number of speed-related crashes by 10% over the next year. The department is also encouraging drivers to take a pledge to drive safely and to report any instances of reckless driving. The campaign is being funded by a grant from the National Highway Traffic Safety Administration. The department is working with a number of partners, including law enforcement agencies, local governments, and community organizations, to implement the campaign. The campaign will be evaluated regularly to assess its effectiveness and to make any necessary adjustments. The department is confident that the campaign will make a significant impact on reducing speeding and improving road safety in North Carolina. The campaign is part of a larger effort to reduce traffic fatalities and injuries in the state. The department is also working on a number of other initiatives, including improving road design and increasing public transportation options. Overall, the ‘Better Slow Down’ campaign is an important step towards making North Carolina’s roads safer for everyone. By reducing speeding and promoting safe driving practices, the campaign aims to save lives and prevent injuries. The campaign is a reminder that road safety is everyone’s responsibility, and that drivers have a critical role to play in preventing crashes and fatalities.

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